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The significant money that Real Madrid will obtain from the tour in the United States
Football
27-Jul-2023
Source: Bernabéu Digital
Español

Real Madrid are going to make a good amount of money from the tour of the United States. The white team unleashes enormous passion every time they travel to the North American country that has become a real gold mine for the club. A way of inspiring the American fans, growing the image of the Real Madrid brand and filling the pockets.

Real Madrid expect to generate more money this year than they did last year (15 million euros) thanks to the matches against Milan, Manchester United, Barcelona, and Juventus. Actually, no other team produces as much as the team of Florentino Perez. It is predicted that they can make more than 6 million only from El Clasico at the AT&T Stadium.

Real Madrid get the most money from the games, but that is not the only way. The club has activated several advertising campaigns with the different brands that sponsor them. In addition, the United States are one of the countries where the online store sells the most and best. Likewise, this trip serves to maintain good relations with different representatives of American sports, such as Sixth Street, the creator of the Soccer Champions Tour and majority investor in Legends, the company in charge of operating the new Bernabéu for the next 20 years.

Besides all this, several celebrities take advantage of Real Madrid's stay in Los Angeles to visit them, thus increasing the visibility of the white club and paving the way for new sponsorship deals in North America.

Chafiya
8
chafiya Abubakar
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