To mark Audi’s delivery of the official cars to the Real Madrid players and thanks to collaboration with David LaChapelle, the Real Madrid have been photographed alongside the new Audi e-tron, the German company’s first 100% electric model. The American artist has put together a creative image following a dynamic photography session.
LaChapelle: “I adore Real Madrid”
“It was a beautiful combination, having this electric car alongside elite sportsmen like the Real Madrid players. It was fresh, full of energy, I just wanted to get that electricity across. It was super exciting because I adore Real Madrid and I also love the idea of an electric car. That’s what made me fall in love with the project, the combination of these two things at the same time. For me, it’s the perfect photo. I achieved what I was looking for: an image that gets people’s attention and which make the players look fantastic”.