The football first team squad were presented with their official Audi cars at an event that took place in the car park of the Alfredo Di Stéfano stadium. The players and Zidane posed individually with their new vehicles before getting into them. It’s the seventeenth consecutive season that Audi and Real Madrid have formed a successful relationship based on the pursuit of perfection and leadership through innovation.
José Miguel Aparicio, Managing Director of Audi Spain, highlighted “the strength and common values that define a successful partnership that has become a global reference. The fact that this season all the vehicles that Real Madrid players will be driving will be equipped with highly efficient technologies focused on reducing emissions reinforces our commitment to offer solutions that allow us to be a leader in premium electromobility, demonstrating that sustainability can be enhanced without sacrificing Audi’s DNA”.